Kinesiology Paths: Health Coaching

Tamara Childers Canales, M.S.

In 2014, I graduated from Louisiana Tech University, earning a Bachelor of Science in Kinesiology and Health Promotion. Building on this foundation, I pursued a Master of Science in Health Education and Promotion from Northwestern State University in 2017. My career began as an exercise physiologist in various hospital settings. Subsequently, I transitioned to a pivotal role within a major health insurance company where I specialized in consulting cardiac patients. In 2019, I underwent internal health coach training at the same esteemed insurance company, facilitating my transition to a role in case management as a dedicated health coach.

Career Potential as a Health Coach

Although the importance of preventive health measures was recognized as far back as the mid-1950s, there has been a recent surge in corporate focus on this specialty. This heightened attention is driven by the excessive costs associated with chronic disease management. Research has demonstrated that the involvement of qualified health coaches results in improved health outcomes and a substantial reduction in medical expenses.

Since the establishment of the National Board for Health and Wellness Coaching (NBHWC) examination in 2016, there has been a consistent and significant increase in the demand for certified health coaches. This trend is projected to continue its upward trajectory in the coming years. I strongly advised that students take advantage of coursework available for health coach certification, as it has increasingly become an industry prerequisite. This not only enhances their post-graduation employability, but also their career prospects.

Health Coaching during the COVID-19 Pandemic

My transition to the role as a health coach was, in part, catalyzed by the global COVID-19 pandemic. During this period, my employer saw the immediate need to expand their health coach teams, given the sudden shift toward remote work and the heightened concern for overall health. As the pandemic unfolded, my caseload swelled substantially in the early months of 2020. Many people struggled to envision strategies for maintaining their health and preventing chronic diseases. In response, my team and I stepped in to offer guidance on effective lifestyle and behavior change. 

The COVID-19 pandemic not only showcased the vital role health coaches play in helping individuals navigate their health and well-being, but also highlighted the significance of health coaches in a world increasingly focused on preventive health measures. Certified health coaches are well-positioned to make a lasting impact on individuals and communities.

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